The 5 Most Popular Ads From 2020-2021

According to YouTube’s Cannes Lions’ Edition of the popular ads, here are the top 5 listed:

5. LOST & CROWNED | A Clash Short Film

With 50 millions of views, this short film Supercell produced was created at september of 2020. LOST & CROWNED is a animated short film intended to promote the games series Clash of Clans and Clash Royale by featuring their popular characters.

No wonder how they reached this amount of views since it’s so inspiring that throughout the film none of a word was said but they expressed the whole storyline simply from the interactions between skeletons without eyes. 

4. OPPO F17 Pro - Diwali Edition | #BeTheLight To Spread The Light

This commercial produced by Oppo with CCLAB as creative agency reached over 70 million views. This ad is promoting the Diwali Edition of their phone- Oppo F17 Pro. By echoing to the name of the phone, the color tone throughout the commercial is yellow, symbolizing the “light” spread. 

The main feature that attracted the most attention was actually their choice of their background music. Lots of viewers were here for the peaceful mood the music was giving. 

Now we’re getting into the Top 3….

3. Alexa’s Body

Alexa from Amazon has always been on the top of the popular ads. For “Alexa’s Body”, they cooperated with Michael B Jordan, the well-known American actor. Their series of commercials for Alexa has been funny and humorous. Jordan was acting as the Alexa voice assistant and follow her orders in the commercial.

As we can see from Amazon’s performance in the past few years, they have done a fantastic job of informing the viewers of Alexa’s usage while maintaining the entertaining part. 

2. The Norms of Life

The Orange Egypt is one of the main mobile network company in Egypt, their commercials has achieved over 70 million views on YouTube. They successfully emphisized the importance of network by reflecting on how it was useful to maintain a relationship. From families, couples, to brotherhoods, the mobile network can let them always stay connected no matter where they are. No doubt that this commercial reached almost 80 million views. 

Are you ready for the most-viewed ad?

1. Hyundai x BTS | For the Earth 60 sec

By hitting over 100 million views, Hyundai has took the first place of the most-viewed ads. The main reason for this commercial to get this high-rated result is their choice of collaboration. BTS is, until now, internationally top-rated band from South Korea. 

Moreover, this commercial was used to celebrate the Earth Day, which is a topic that people cares so much about. These focus creates the high reputation for the advertisement. 

https://www.youtube.com/ads/news-and-inspiration/ads-leaderboard/youtube-ads-leaderboard-2021-cannes-edition/ 

Previous
Previous

Analysis of Snickers’ “You’re Not You When You’re Hungry” Campaign

Next
Next

“How No. 2 Topped No. 1”